Why would you want to persuade anyone about anything?

• Do you lead, manage or supervise others?
• Do you find suppliers, sub-contractors, or colleagues challenging?
• Do you want to increase sales from your advertising or marketing?
• Do you find getting your ideas across effectively in meetings difficult?

Available in Paperback and Kindle Edition

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Want to know the secret of selling at a higher margin?

This book will explain how!

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Or you can listen on Audible

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THE WORLD'S BESTSELLING GUIDE TO NEGOTIATION 

Getting to Yes has been in print for over thirty years. This timeless classic has helped millions of people secure win-win agreements both at work and in their private lives. Founded on principles such as:

· Don't bargain over positions

· Separate the people from the problem

· Insist on objective criteria

Getting to Yes simplifies the whole negotiation process, offering a highly effective framework that will ensure success.

Available in Paperback, Hardback, Audible and Kindle Edition

From two leaders in executive education at Harvard Business School, here are the mental habits and proven strategies you need to achieve outstanding results in any negotiation.

Whether you’ve “seen it all” or are just starting out, Negotiation Genius will dramatically improve your negotiating skills and confidence. Drawing on decades of behavioral research plus the experience of thousands of business clients, the authors take the mystery out of preparing for and executing negotiations—whether they involve multimillion-dollar deals or improving your next salary offer.

Available in Paperback, Hardback, Audiobook and Kindle Edition

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THE HUGE INTERNATIONAL BESTSELLER

A former FBI hostage negotiator offers a field-tested approach to negotiating - effective in any situation.

After a stint policing the rough streets of Kansas City, Missouri, Chris Voss joined the FBI, where his career as a kidnapping negotiator brought him face-to-face with bank robbers, gang leaders and terrorists. Never Split the Difference takes you inside his world of high-stakes negotiations, revealing the nine key principles that helped Voss and his colleagues succeed when it mattered the most - when people's lives were at stake.

Available in Paperback, Hardback, Audiobook and Kindle Edition

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True or false?

In selling high-value products or services: 'closing' increases your chance of success; it is essential to describe the benefits of your product or service to the customer; objection handling is an important skill; open questions are more effective than closed questions.

All false, says this provocative book.

Available in Paperback, Hardback and Kindle Edition

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THE INTERNATIONAL BESTSELLER: OVER HALF A MILLION COPIES SOLD

Matthew Dixon and Brent Adamson share the secret to sales success: don't just build relationships with customers. Challenge them! What's the secret to sales success? If you're like most business leaders, you'd say it's fundamentally about relationships - and you'd be wrong. Matthew Dixon, Brent Adamson, and their colleagues at CEB have studied the performance of thousands of sales reps worldwide. Their conclusion? The best salespeople don't just build relationships with customers. They challenge them. Any sales rep, once equipped with the tools in this book, can drive higher levels of customer loyalty and, ultimately, greater growth. And this book will help them get there.

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The foundational and wildly popular go-to resource for influence and persuasion - a renowned international bestseller, with over 5 million copies sold - now revised adding: new research, new insights, new examples, and online applications.

In the new edition of this highly acclaimed bestseller, Robert Cialdini - New York Times bestselling author of Pre-Suasion and the seminal expert in the fields of influence and persuasion - explains the psychology of why people say yes and how to apply these insights ethically in business and everyday settings. Using memorable stories and relatable examples, Cialdini makes this crucially important subject surprisingly easy. With Cialdini as a guide, you don’t have to be a scientist to learn how to use this science.

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The Sales Bible softbound – NEW EDITION WITH SOCIAL MEDIA ANSWERS

Global sales authority Jeffrey Gitomer's bestselling classic, The Sales Bible, has been updated and appended in this new edition, offering you the ultimate sales methods and strategies that really work ― every day, in real-world selling situations.

With over 200,000 copies of the previous editions sold, The Sales Bible was listed as one of "The Ten Books Every Salesperson Should Own and Read" by the Dale Carnegie Sales Advantage Program.

Jeffrey Gitomer's column, "Sales Moves," and blog, "SalesBlog.com" are read by more than four million people every week. His customers include Coca-Cola, BMW, Kimpton Hotels, Hilton, Wells Fargo Bank, IBM, Enterprise Rent-A-Car, Hewlett Packard, and hundreds of others.

The Sales Bible is your personal, trusted, authoritative resource to reach your sales potential and shine like a star. Accept no substitutes. Here are a few highlights:

• The 10.5 Commandments of Selling
• Generate leads and close sales in any market environment
• Find 25 proven ways to set hard-to-get appointments
• Use top-down selling to fill your sales pipeline with prospects who are ready to buy now
• Ask the right questions to make more sales in half the time
• How to use the top social media platforms to create inbound leads and prove value

The Sales Bible has helped tens of thousands of salespeople all over the world reach their potential and close the deal ― and it can help you.

So what are you waiting for?

Available in Paperback

Develop empathy and make more sales by discovering your prospects hidden but dominant desires with Chris Golis’ Emotional Intelligence book, ‘Empathy Selling’ 

Born to Win - Find Your Success Code.

Zig Ziglar's ultimate book compresses over four and one-half decades of life changing tools and practices into an inspiring, concise, easy to use format for bottom line people who want to grow and improve the whole spectrum of their life "right now!"

Readers will learn that when you have the hope that things can change, and a plan to make that change possible, then you can and will take action.

Available in Paperback and Kindle Edition

In today's turbulent and volatile marketplace, even the most experienced professionals are struggling with the rapid commoditisation of their complex, high-value solutions.

The complexity of the problems to be solved and the competitive threats we face are increasing at an alarming rate. At the same time, your customers are wrestling with mission-critical decisions and evaluating solutions that all sound the same and come packaged with a high degree of risk and a low probability of success. Your success demands an exceptional strategy and precise execution that must clearly set you apart from your competition. 

Jeff Thull will lead you through Diagnostic Business Development, a complete and effective system derived from years of experience with top sales professionals and executive teams worldwide.

©2010 Jeff Thull (P)2011 Prime Resource Group

Available in Audio, Digital Download, Hardback and Kindle Edition

Expanded Edition: How to Create Uncontested Market Space and Make the Competition Irrelevant

OVER 4 MILLION COPIES SOLD
WALL STREET JOURNAL AND BUSINESS WEEK BESTSELLER
RECOGNISED AS ONE OF THE MOST ICONIC AND IMPACTFUL STRATEGY BOOKS EVER WRITTEN

The global phenomenon that has sold over 4 million copies, is published in a record-breaking 49 languages and is a bestseller across five continents - now updated and expanded with new content. Named by Fast Company as one of the most influential leadership books in its Leadership Hall of Fame. A strategy classic.

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A treasury of hundreds of quick, practical, and easy-to-read strategies.

Your eyes will be opened to new ideas in this crucial branch of marketing, including why focus groups, value-price positioning, discount pricing, and being the best usually fail; the critical emotion that most influences your prospects - and how to deal with it; the vital role of vividness, focus, "anchors", and stereotypes; the importance of Halo, Cocktail Party, and Lake Wobegon Effects; marketing lessons from black holes, grocery lists, the Hearsay Rule, and the fame of Pikes Peak; dozens of proven yet consistently over-looked ideas for research, presentations, publicity, advertising, and client retention; and much more.

©2008 Harry Beckwith (P)2008 Hachette Audio

Available in Paperback, Hardback, Audio and Kindle Edition

What do Barbie dolls, Nokia phones, and American Express credit cards have in common? They all represent a powerful business model called pyramid profit. How about Intel, Microsoft, and Stephen King? They all exploit another model called value chain position profit.

The Art of Profitability reveals the invisible but important governing principles that can mean the difference between business failure and success. Writing with wit and provocative insight, best selling author Adrian Slywotzy tells the story of eccentric strategy teacher David Zhao and his young student. Each of the book's chapters presents a lesson from the exuberant and always challenging master - and a profit paradigm that will open your mind to the many ways to make profit happen.

Available in Paperback, Hardback, Audio and Kindle Edition

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