Frans’s coaching style is transformative. He helps clients identify their strengths, build self-awareness, and achieve lasting results. High achievers turn to Frans to reflect on their successes, tackle challenges, and plan for the future.
As CEO and US President of a successful coaching and leadership development organization, Frans draws on his 28-year career in international insurance and risk management. His past roles include CEO of a European company and Non-Executive Chairman of a London financial services firm, giving him a unique ability to connect with leaders on a practical level.
Frans combines insight with action. His coaching delivers clarity, stronger leadership presence, and improved team performance. Clients describe his approach as challenging yet supportive, with real-world impact like sharper priorities, higher retention, and better business results.
As co-developer of the Leader as Coach Masterclass, Frans has facilitated learning for over 18,000 participants globally, earning outstanding feedback. He also teaches at Imperial Business School London, where he leads programs on leadership and coaching for executives and MBA students.
Frans holds multiple certifications, including Professional Certified Coach, Certified Integral Coach®, and Leadership Agility Practitioner. He is committed to empowering leaders to navigate challenges, inspire teams, and unlock their full potential.
